Hey, my name is Jay.
For the last 10 years, I've been a community builder. First an offline community builder and, in the last 6 years, an online community builder.
Online communities aren't new, but they've certainly accelerated due to both better tooling and the COVID-19 pandemic.
Now, more than ever, people are seeking connection online.
Not surprisingly, more and more creators are seeking to create membership communities to connect their audience to one another.
But there's a big problem: most of these membership communities fall flat.
The forums quickly become ghost towns. The chat rooms quickly become a lot of shouting at each other instead of talking to each other. And after a couple of months, people decide not to renew.
It's not your fault. Building a beloved community is really hard. And if you've never done it before, you probably don't know how to set yourself up for success.
In fact, building a beloved membership starts from the very beginning – the planning stages of your membership community. If you don't know how to approach the design of your community, you're going to have a hard time actually succeeding in this long-term effort.
Without the proper planning and execution, you'll struggle to see community engagement. And without strong engagement, you'll struggle to retain your members.
Let me help you get off to a strong start.